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Naomi Campbell Praises Fenty Beauty, Says ‘It’s About Time’

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Rihanna’s Fenty Beauty collection continues to make much-needed waves in the beauty industry. With an astounding 40 shades of foundation, the at-times forgotten darker complexioned women finally have something that was made with them in mind.

Supermodel Naomi Campbell supports the innovative and inclusive new line, saying that “it’s about time” a makeup line was created for every woman who wants to feel beautiful.

“It’s 2017, so for all those who are doing it, congratulations,” said Campbell in an interview with Harper’s Bazaar UK. “The world is moving so quickly, and you’ve got to move with it.”

During the official launch of her line, Rihanna said “In every product, I was like: ‘There needs to be something for a dark-skinned girl, there needs to be something for a really pale girl, there needs to be something in-between.’”

What ALL 40 Shades of Rihanna’s Fenty Beauty Foundation Really Look Like

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ICYM: Fenty Beauty among the top most searched beauty brands in 2017

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Among the most hyped launches last year was Fenty Beauty. Rihanna’s makeup brand received a load of praise for actually delivering diversity in terms of both her product selection and the ad campaigns for the brand. The biggest lesson we learned? The old myth trotted about my brands failing to deliver, ‘darker doesn’t sell’, certainly isn’t true. Just look at the commercial success of Fenty Beauty’s massive range of foundations. certainly didn’t ring true if Fenty Beauty’s commercial success was anything to go by.

Rihanna’s makeup brand landed #8 spot on the list of most searched brands in 2017. And it’s important to remind that the brand was released in September!

It was the beauty launch heard ’round the world — thanks to Rihanna dropping 40 foundations in 17 countries overnight. Soon, it was winning awardsand people and celebrities were sharing their stories about what the inclusive shade range meant to them. Now, the rest of the beauty industry is racing to catch up.

— Refinery29

If it was up to us, Rihanna’s debut make-up range would have topped the list, but seventh place will have to do. Forcing the rest of the beauty industry to sit up and take notice, Fenty Beauty’s 40 wide foundation shade range and inclusive attitude was exactly what 2017 was asking for.

— Elle

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Mattemoiselle lipstick is here! Shop now!

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Fenty Beauty’s latest lipstick is out now! Mattemoiselle is available in 14 different shades! And we can’t yet decide which one do we like the most! You can purchase it in selected countries in Sephora and Harvey Nichols stores and worldwide at fentybeauty.com

Check all 14 promotional pictures in our gallery!

    

 

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How To Get Fenty Beauty’s Facebook Filter & Try On Rihanna’s Fav Highlighter

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If you weren’t hiding under a rock we assume you already heard of Fenty Beauty’s Trophy Wife highlighter. The gold highlighter was one of the first products released by Rihanna’s hit makeup brand. And in case you haven’t test in on your skin yet now you got a chance… well kind of. Fenty Beauty has created a special Facebook camera effect that lets you to test how would the Killawatt Freestyle Highlighter in Trophy Wife look on you – and it totally matches the result in real life!

How to test it? For starters you need a Facebook account ;)

All you have to do to be able to use the Fenty camera effect is click over to Facebook’s camera effects. If you click it on a computer, you’ll be redirected to Facebook, where you’ll be prompted to send a notification to your mobile device, which you can then click on to use the effect. If you click on the link directly from your phone, you’ll be redirected directly to your Facebook camera. In short: you can only use the effect when on Facebook on your phone.

Just swipe right, pick the filter and you’re ready to try it!

Perfect highlighters! Which one is your fav?

A post shared by Rihanna Daily 🖤 Fenty Beauty (@rihannadailybeauty) on

You can purchase Trophy Wife in selected countries at Sephora and Harvey Nichols stores and worldwide at www.fentybeauty.com

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