Preview: RiRi Hearts MAC Fall Collection



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MAC is ready to release the RiRi Hearts MAC fall collection, which will be available online and in stores on October 3rd in the United States and also in October internationally. Visit hausofrihanna.com for more details and photos!

This is the third of four planned collections in the collaboration between Rihanna and MAC. Their collaboration kicked off in May with Rihanna’s signature lipstick, “RiRi Woo,” which sold out in just three hours. A summer collection followed in June.

“When you think of makeup, the brand that pops into your mind — for something legit — is MAC,” Rihanna told Women’s Wear Daily of the collaboration. “Whatever color you want, it’s like ‘Let’s go to MAC.’ I’ve been using MAC on tour for such a long time it was a natural fit for me. I have always loved makeup, and I always said that if I do it, I want to do it with a credible brand.” She added that designing makeup was no different from making songs or designing clothing (as in her collaboration with River Island.) “Being creative is something that I love, so I can put that into different outlets,” Rihanna said. “Music happens to be the first thing that I gravitated to, and now music opens doors to just so many different opportunities, and they all tie in. My makeup looks, my fashion looks…they help me to express myself as an artist. I think it helps people to understand me or my mood, my story.”

MAC asserts that the collaboration is a true partnership and that Rihanna was involved in developing the collection.

“This is a true, organic collaboration based on mutual admiration and respect,” said John Demsey, group president of Estée Lauder Cos. Inc., MAC’s parent company. These four collections are like four tracks on a Rihanna compilation. Each one has its own vibe, look, special makeup packaging and flavor. This is really the convergence of pop culture, fast fashion, and iconic style and makeup.”

13 Responses

  1. Faithz says:

    A great Love affair between a Beautiful young Artist and Mac Company.

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  2. Faithz says:

    She is capturing the boldness of colors and
    style with her beautiful selection of Beautiful colors.

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  3. Faithz says:

    Hard work and love for what you are bringing to the table
    always help your cause.

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  4. Faithz says:

    This is a great Article on and about Rih, Thanks.

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  5. Faithz says:

    RIRI Keep scaling New Heights with your
    Beautiful Fall Collection.

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  6. Bernard Walker says:

    idea: TOP TEN WORD PRESS .COM BLOGS FROM ME. NUMBER TEN FOR ME IS . CHRIS AND NO MUSIC. THE 9 IN FRONT OF THAT I’LL WAIT TO TELL YOU. THE WHOLE NAVY NETWORK CAN VOTE.READ ALL AND TELL RIHANNA. THE FLYING W SAYS THANKS . YOU GUYS ARE THE CHATTER. SEXY ALL THE WAY LADIES

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  7. ALISON says:

    I hope Riri Hearts Mac is a worldwide hit for Estee Lauder and Riri. I am happy that Riri gets to make all her dreams come true with her makeup and fashion lines. Rih keep up the great job.

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  8. Faithz says:

    A winner never Quite,and a Quitter never wins.

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  9. Faithz says:

    Cozy up to stylish colors in RIRI Collection.

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  10. Faithz says:

    Beautiful colors that are made to celebrate the vibrant attitude
    and strength of this lovely Super Star..

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  11. Faithz says:

    Go with the flow in her beautiful luscious colors.

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  12. Faithz says:

    Rihanna has a Prize Fighter attitude that i admire and love.

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  13. Cynthia Baugh Shearer says:

    Can’t wait! Going to be glued to the screen to order about one of each!! Luv you Rihanna!

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